The Savvy Flight Instructor Secrets of the Successful CFI

by ;
Format: Paperback
Pub. Date: 1997-05-01
Publisher(s): Aviation Supplies & Academics
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Summary

You've mastered all the FAA handbooks, and wrapped up one of the toughest orals of your flying career. You can now fly and talk at the same time, all from the right seat. You can write lesson plans, enter mysterious endorsements in student logbooks, and actually explain the finer points of a lazy eight. That's everything you'll ever need to know in order to flight instruct...or is it?

Author Biography

Gregory N. Brown is a pilot and aviation marketing consultant. He is the author of The Turbine Pilot’s Flight Manual and Job Hunting for Pilots. He lives in Fountain Hills, Arizona.

Table of Contents

Foreword xv
Preface xvii
Acknowledgements
A Very Special Club
1(4)
More Than Just Passing Through
2(3)
Positive Rate of Climb: Getting Your Career Off the Ground
5(12)
The CFI's Role in Recruiting New Students
6(4)
Recruiting Students Will Help You Land a CFI Job
6(2)
Recruiting Students Will Make You Busy - Sooner
8(1)
The Right Flight Students Will Advance Your Career
8(1)
With More Students You Can be Selective
9(1)
Types of Instructing Positions
10(3)
Contract Ab Initio Programs
11(1)
University Flight Programs and Large Private Flight Schools
12(1)
FBOs and Smaller Private Flight Schools
12(1)
Choosing the Right Flight School to Work For
13(1)
On Your Own: Independent Flight Instructors
14(3)
Where Do New Students Come From?
17(26)
Types of Flight Students
18(3)
Aspiring Professional Pilots
18(1)
Business Fliers
19(1)
Pleasure Pilots
19(2)
Where and How to Meet Prospective Flight Students
21(20)
Networking Activities
22(1)
Work the Aviation Events
22(1)
Volunteer for Community Service and Charities
23(1)
Your Role As Teacher
24(1)
Offer Learn-to-Fly Seminars
25(1)
Teach Aviation Ground Schools
25(2)
Community College Courses
27(1)
Meet Prospects at Work
28(1)
Wear Your Profession On Your Sleeve
29(1)
Promotional Paperwork: Tools of the Trade
30(1)
Business Cards
31(1)
Brochures and Other Promotional Materials
32(2)
Go Public
34(1)
Solicit Media Coverage
34(3)
Make Yourself Available for Speaking Engagements
37(1)
Start or Support Local Aviation Clubs
38(1)
Advertise
38(1)
Newspaper Classifieds
38(1)
Gift Certificates and Learn-to-Fly Packages
39(1)
Organization Newsletters and Bulletin Boards
39(1)
Telephone Books Ads
40(1)
Direct Mail
40(1)
Broadcast Media
41(1)
Putting It All Together
41(2)
Converting Prospects into Flight Students
43(18)
How Do You Know When You've Met a Serious Prospect?
43(3)
Can They Afford to Take Lessons?
44(1)
How Strong is Their Desire to Fly?
45(1)
Are They Ready to Start?
45(1)
Addressing Your Prospects' Concerns-and Their Families'
46(7)
How Much Does It Cost To Fly?
47(3)
Am I Too Old to Become a Pilot?
50(1)
But I Wear Glasses...
51(1)
Is it Safe?
51(1)
Family Fears
52(1)
Keeping Them Hot When They're Not Ready to Start
53(6)
Set Up a Filing System
54(1)
Keeping In Touch By Mail
55(1)
Holiday Cards
55(1)
Magazine Articles
56(1)
Postcards and Greeting Cards
56(1)
Newsletters
57(1)
Getting Attention With Your Mail
57(1)
Personal Contact
58(1)
Take Prospects Flying
59(2)
Sharing the Adventure: That All-Important Introductory Lesson
61(22)
Anatomy of a ``Typical'' Intro Flight
62(3)
Your Prospects Want To Be Pilots, Not Students!
65(2)
Objectives of the Introductory Flight
67(6)
Adventure-``It Was Fun!''
67(4)
I'm Already Well On My Way to Becoming a Pilot!
71(1)
I Flew the Plane (Here's Proof!)
71(1)
This is a Great Place to Learn to Fly
72(1)
Planes are Cool, and I Want to Fly Them!
73(1)
Make the Introductory Flight a Success
73(2)
Let's Fly!
75(5)
One School Redefines the Intro Flight
77(3)
Schedule the Next Lesson Before Your Prospect Departs
80(3)
A Professional and an Expert
83(12)
Professionalism and Recruiting
84(5)
An Expert in the Eyes of a Student
84(1)
Look Like a Professional
85(1)
Act Like a Professional
85(1)
The Words of a Professional
86(3)
Earning the Respect of Your Students
89(6)
Take the Judgments and Concerns of Your Students Seriously
91(2)
Don't Be Intimidated by Students Who ``Know More Than You''
93(2)
Tricks of the Trade
95(18)
Encourage Independent Action While Maintaning Control
96(1)
Develop Judgment Along with Flying Skills
97(4)
The Role of the Big Picture
98(1)
Options: the Key to Defining Risks
99(1)
The Difference Between Regulations and Responsibility
100(1)
Instruct Beyond the Minimums: Have Fun Imparting Your Knowledge
101(1)
Trust 'em But Watch 'em
101(4)
The Art of Diagnosis
105(1)
Get Help When You Need It
106(7)
Symptoms of a Problem Student
108(1)
When You've Just Got to Give Up On Them
109(4)
Keeping Your Students Flying
113(14)
Cockpit Manner: Treat Your Students Like Fellow Professionals
114(1)
Proactive Instructing
115(12)
Tell Students Where They Are, How They're Doing, and What's Happening Next Every Lesson!
116(2)
Put the Decisions in the Hands of Your Students
118(1)
Teach Your Students to Fly Like Professional Pilots
118(2)
Every Lesson Must be a Good Experience
120(1)
Build a Support Network
120(1)
Students Burn Out, Too!
121(3)
Follow Up Personally When a Lesson is Canceled or Left Unscheduled
124(1)
Reward Students for Finding Your Errors
125(2)
Priming Your Students to Pass the Test
127(18)
This Will Be On the Practical Test
128(1)
FAA Knowledge Exams
129(1)
Preparing for an Uneventful Practical Test
130(15)
Get to Know the Examiner
130(1)
Brief the Student About What to Expect
131(1)
A Good First Impression
132(1)
The Oral
133(2)
Flying the Airplane
135(2)
Post-Flight Your Students Checkride
137(1)
Combating Checkride-Itis
138(5)
Preparing CFIs for the Practical Test
143(2)
Getting Them Back for the Next Rating
145(14)
First and Foremost-Keep Those Former Students Flying!
146(4)
Continue to Be a Resource, Long After Your Student has Moved On
146(2)
Invite Former Students Along on Interesting Flights
148(1)
Connect Your Former Students So They'll Fly Together
149(1)
Keep in Touch with Your Former Students-They'll Call You for Lessons
150(1)
Offer Courses on Topics of Special Interest
150(1)
Organize Pleasure Flying Trips
151(1)
Train Students So Their Passengers Will Enjoy Flying
152(7)
Avoid Telling War Stories
152(1)
That Critical First Flight of a Newly Certificated Pilot
153(2)
Explain What to Expect in Advance
155(1)
Where to Fly on the First Flight
156(1)
Don't Make the First Flight Too Ambitious
157(2)
The Business of Flight Instructing
159(8)
Charging For Your Services
159(2)
Keep Your Reciepts
161(2)
Comply With the Regulations
163(1)
Aviation Safety Reporting System
164(1)
Carry Adequate Insurance
164(3)
The Flight School-Framework for Success
167(32)
Laying the Groundwork
168(6)
First Impressions
168(1)
Customers Must Feel Welcome at Your Facility
169(1)
Condition of Your Aircraft
170(1)
Opportunity Starts With a Phone Call
171(1)
Customer Service: The Heart of Our Business
172(2)
Your CFIs as a Sales Force
174(5)
Enhancing Business Visibility Through Your Instructors
175(1)
Community Involvement
176(1)
Wonderful Business Cards: You've Got to Have Them
177(1)
Team Selling: Set 'em Up and Knock 'em Down
178(1)
Your Flight Training Customers as a Sales Force
179(2)
Student Retention: Perhaps Our Biggest Business Opportunity
181(4)
Why Students Quit
183(2)
Use Proactive Management to Retain Current Customers
185(10)
Something's Missing From Your Training Syllabus!
185(3)
Ongoing CFI Training Program
188(1)
Make That Weekly CFI Meeting a ``Don't Miss It!'' Event
189(1)
Stage Checks are Mandatory
189(1)
Every Flight School Needs a Ground School Policy
190(1)
One Flight School's Innovative Instruction Rules
190(5)
Keep Those Customers Flying
195(4)
Host Social Events
195(1)
Make Rental Planes Available
195(3)
Retain Customers Through Fun and Adventure
198(1)
Business and Professional Opportunities: Your Future as an Instructor
199(10)
Flight Training Business Opportunities
200(6)
Women and Minorities
200(1)
Young Pilot ``Wannabes''
201(3)
Quick Completion Training Programs
204(2)
New Opportunities: Pilot Training Careers
206(3)
Airline Training Departments
207(1)
Flight Training Managers
207(1)
Simulator and Pilot Proficiency Companies
208(1)
International Opportunities
208(1)
Legacy of an Instructor: the Privilege and the Glory
209

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